Retaining services of a Consultant - what to look for
Investing in the services of a Consultant can be daunting. Here are some ways that you can get enough information to make the right decision on who...
WRITING YOUR PRESS RELEASES

WRITING YOUR PRESS RELEASES

Press releases. How much information and how to present it to journalists and bloggers to ensure you get the editorial coverage that your brand needs.
TEN TOP TIPS FOR BUSINESS START UPS - GOOD HOUSEKEEPING GUEST POST.
Following an interview with Eve Cameron of Good Housekeeping Magazine, they also published Maleka's Top Ten Tips for Business Start Ups.
DO YOU HAVE THE QUALITIES OF AN ENTREPRENEUR?
Do you haev to be born with qualities that make you a succesful entrepreneur or business person or can you learn these skills? What does it really ...
HOW TO CREATE YOUR WEBSITE

HOW TO CREATE YOUR WEBSITE

What to consider when you retain a company to build your website and how to prepare. Maleka Dattu shares her trials, triumphs and tribulations in c...
HOW TO CHOOSE YOUR PACKAGING
Will the customer pick up your product or your competitors? What factors do you need to consider in chosing your pacakging? Who do you need to invo...
HOW TO PREPARE FOR PRESS LAUNCH - MERUMAYA Integrative Effective Skincare
Communicating your brand, your story, your USP's is critical to create awareness and sales. This is how I prepared for the press launches for the l...
THE CUSTOMER IS KING - an attitude for success - cartons and labels
When starting up your business, as I have MERUMAYA Integrative Effective Skincare, the service you get from suppliers is critical. Learn how to set...
Press Reviews about MERUMAYA Integrative Skincare.
The power of social communication is beginning to become clear as I launch my business start up, MERUMAYA Integrative Effective Skincare. Learn how...
PACK COPY WRITING etc.

PACK COPY WRITING etc.

Your packaging copy, press releases, training notes, website copy all need to be factual, compliant, honest, compelling, selling, entertaining whil...
SAMPLING

SAMPLING

An old boss used to say 'seeing is believing, trying is buying'. My own experiences managing brands has been that sampling grows business. Factor i...
PERSISTENCE PAYS

PERSISTENCE PAYS

Every penny you save on things that the customer does not see is a penny you can spend to drive the sales of your product/service after launch.